Key facts
- Type
- Competition
- Provider
- Cobuild
- Deadline
- 8/10/2026
In short
The Great Indian Reviews Challenge is a consumer growth competition by Rivyou for students to design and execute real-world growth strategies, offering a ₹50,000 cash prize, a ₹100,000 live execution budget, and Pre-Placement Interviews.
Code Build 1.0
By Cobuild
CompetitionAccepting applications nowApply by 8/10/202610 days left
₹2,00,000
Total prizes
Pre-Placement Interviews/Offers
Career opportunities
1 - 4 Members
Team size
Online
Mode
Strategy & Planning
Category
Overview
The Great Indian Reviews Challenge is India's first consumer growth competition where students receive a real budget to implement their innovative ideas. Teams will analyze Indian consumer buying behavior, develop a growth strategy for Rivyou, and validate it using their own referral codes and real users. This competition emphasizes practical application over theoretical concepts. The challenge moves beyond hypothetical scenarios, focusing on real users, a tangible budget, and making a genuine impact on consumer buying decisions. Participants will gain hands-on experience in growth strategy and execution within a dynamic startup environment. The total prize pool is ₹2,00,000, comprising ₹1,00,000 in cash awards and an additional ₹1,00,000 live execution budget for the winning team. This provides a significant incentive for participants to develop high-impact, actionable strategies. Rivyou aims to identify and empower students who can think strategically and deliver measurable results in the consumer growth space, offering a unique opportunity to see their ideas brought to life.
What to build
Participants must study Indian consumer buying behavior, design a growth strategy for Rivyou based on this understanding, and prove its effectiveness with real users through their own referral codes.
Prizes
National Champion
Awarded to the highest-scoring team. Includes an additional ₹1,00,000 live execution budget to run their strategy with Rivyou's team over a 4-week sprint, the Rivyou Growth Fellowship title, guaranteed Pre-Placement Interviews for every team member, and founders' public LinkedIn recommendation. Cash disbursed within 10 working days of the Grand Finale.
₹50,000 Cash
1st Runner-up
Includes Pre-Placement Interviews for all team members, subject to performance at the Grand Finale, and a Certificate.
₹25,000 Cash
2nd Runner-up
Includes Pre-Placement Interviews for all team members, subject to performance at the Grand Finale, and a Certificate.
₹10,000 Cash
Most Active Referrals
Awarded purely on verified users at the leaderboard freeze (August 1, 11:59 PM), independent of pitch performance or rubric score. Claimable only if the leading team has at least 10 Real Users. Ties broken first by total points, then by whichever team reached the number first, and a Certificate.
₹15,000 Cash
Live Execution Budget
Budget for the winning team to run their plan live alongside Rivyou’s team.
₹1,00,000 Cash
Participation
Certificate of Participation.
Key dates
- Registrations OpenJuly 10, 2026, 02:30 AM EDT - July 20, 2026, 02:29 PM EDT
- Case DropsJuly 22, 2026, 02:30 PM EDT - July 23, 2026, 02:29 PM EDT
- Final Deck SubmissionJuly 24, 2026, 02:30 AM EDT - August 1, 2026, 02:29 PM EDT
- Top 8 Finalists AnnouncedAugust 6, 2026, 02:30 AM EDT - August 6, 2026, 07:30 AM EDT
- Grand FinaleAugust 9, 2026, 01:30 AM EDT - August 9, 2026, 09:30 AM EDT
- Final Winners AnnouncedAugust 11, 2026, 02:30 AM EDT - August 11, 2026, 07:30 AM EDT
How to enter
- Register for the competition on the Unstop platform before the deadline.
- Ensure complete and accurate information is provided during registration.
- Await the problem statement, which will be shared as a PDF via registered email.
- Submit a summary of the solution in an 8-slide PDF format. Embed any supporting Excel sheets within the PDF.
- If selected as a top 8 finalist, prepare to pitch the solution in an online live conference with an 8-minute presentation and 10-minute Q&A session.
Submission requirements
- Final solution must be submitted as an 8-slide PDF, with supporting Excel sheets embedded within the PDF.
- For the Grand Finale, an 8-minute presentation is required, followed by a 10-minute Q&A.
Judging criteria
- Score based on a published rubric for the Grand Finale pitch.
- Most Active Referrals award based purely on verified users at leaderboard freeze (August 1, 11:59 PM), independent of pitch performance or rubric score.
Sponsors & partners
Rivyou