Key facts
- Type
- Competition
- Provider
- Hazra & Paul PROJECTS
- Deadline
- 8/3/2026
In short
The Great Indian Reviews Challenge is India's first consumer growth competition for students, offering a real budget and a chance to execute growth strategies for Rivyou, with a top prize of ₹50,000 cash and a ₹1,00,000 live execution budget.
NextGen Manufacturing Quiz 2026
By Hazra & Paul PROJECTS
CompetitionAccepting applications nowApply by 8/3/20263 days left
₹2,00,000
Total Prize Pool
Real Budget & Users
Hands-on Experience
Pre-Placement Interviews
Career Opportunity
1 - 4 Members
Team Size
Online
Mode
Overview
The Great Indian Reviews Challenge is India's premier consumer growth competition, providing students with a unique opportunity to apply their ideas with a real budget. Participants will delve into the buying behaviors of Indian consumers, design a growth strategy for the Rivyou platform based on these insights, and validate their concepts using real users and personal referral codes. This competition moves beyond theoretical exercises, focusing on practical implementation and measurable impact. The challenge emphasizes hands-on experience, allowing teams to see their strategies come to life and make a tangible difference in how people make purchasing decisions. Instead of hypothetical scenarios, participants will work with a genuine brand, real users, and an actual budget, ensuring that their efforts yield concrete results. The total prize pool is ₹2,00,000, comprising ₹1,00,000 in cash awards and an additional ₹1,00,000 live execution budget for the winning team. This provides significant incentives and resources for students to develop and implement impactful growth strategies.
What to build
Participants must study Indian consumer buying behavior, design a growth strategy for Rivyou based on this understanding, and prove its effectiveness with real users through their own referral codes.
Prizes
National Champion
Awarded to the highest-scoring team. Includes an additional ₹1,00,000 live execution budget to run their strategy with Rivyou's team over a 4-week sprint, the Rivyou Growth Fellowship title, guaranteed Pre-Placement Interviews for every team member, and the founders' public LinkedIn recommendation. 100% of cash disbursed within 10 working days of the Grand Finale, before the execution phase begins.
₹50,000 Cash
1st Runner-up
Includes Pre-Placement Interviews for all team members, subject to performance at the Grand Finale, and a Certificate.
₹25,000 Cash
2nd Runner-up
Includes Pre-Placement Interviews for all team members, subject to performance at the Grand Finale, and a Certificate.
₹10,000 Cash
Most Active Referrals
Awarded purely on verified users at the leaderboard freeze (August 1, 11:59 PM), independent of pitch performance or rubric score. Claimable only if the leading team has at least 10 Real Users. Ties broken first by total points, then by whichever team reached the number first, and a Certificate.
₹15,000 Cash
Live Execution Budget
Budget for the winning team to run their plan live alongside Rivyou’s team.
₹1,00,000 Cash
Participation
All participants receive a Participation Certificate.
Key dates
- Registrations OpenJuly 10, 2026, 02:30 AM EDT - July 20, 2026, 02:29 PM EDT
- Registration DeadlineJuly 20, 2026, 02:29 PM EDT
- Case DropsJuly 22, 2026, 02:30 PM EDT - July 23, 2026, 02:29 PM EDT
- Case Submission DeadlineAugust 1, 2026, 02:29 PM EDT
- Final Deck SubmissionJuly 24, 2026, 02:30 AM EDT - August 1, 2026, 02:29 PM EDT
- Top 8 Finalists AnnouncedAugust 6, 2026, 02:30 AM EDT - August 6, 2026, 07:30 AM EDT
- Grand FinaleAugust 9, 2026, 01:30 AM EDT - August 9, 2026, 09:30 AM EDT
- Final Winners AnnouncedAugust 11, 2026, 02:30 AM EDT - August 11, 2026, 07:30 AM EDT
Eligibility
The competition is open to all students. Participants can register individually or in teams of up to 4 members.
How to enter
- Register on the Unstop platform before the deadline of July 20, 2026.
- Ensure complete and accurate information is provided during registration.
- Receive the problem statement as a case study via registered email during the Case Drops period (July 22 - July 23, 2026).
- Submit a summary of your solution in an 8-slide PDF format before the Final Deck Submission deadline (August 1, 2026). Any supporting Excel sheets should be embedded within the PDF.
- If selected as a Top 8 Finalist, participate in the Grand Finale online live conference with an 8-minute presentation and 10-minute Q&A session.
Submission requirements
- Team size: 1-4 members.
- A summary of the solution for the case in an 8-slide PDF format.
- Any supporting Excel sheets or documents should be embedded within the PDF submission.
- For the Grand Finale, an 8-minute presentation followed by a 10-minute Q&A.
Judging criteria
- Understanding of how Indian consumers decide what to buy.
- Design of a growth strategy for Rivyou.
- Proof of strategy with real users through referral codes.
- For the Grand Finale: 8-minute presentation and 10-minute Q&A, scored on a published rubric.
- Most Active Referrals award is based purely on verified users at the leaderboard freeze (August 1, 11:59 PM), independent of pitch performance or rubric score.
Sponsors & partners
Rivyou