BOND UNIVERSITY · AUSTRALIA
Bachelor of Communication (Business)
Bachelor's · Taught in en · UCAS HS-20005
At a glance
24 mo
Duration
—
IELTS
—
Tuition / yr
en
Language
Bachelor's
Level
- 2 yearsProgram Duration
- 6 semestersProgram Semesters
- On-CampusDelivery Mode
- Gold Coast CampusLocation
- Marketing MajorCore Specialisation
- Tailor with electives/minorsCustomisation Options
Bond's Bachelor of Communication (Business) combines creative communication skills with business and marketing principles. This program develops strategic and critical thinking essential for roles in corporate, government, and non-profit sectors. You will learn to craft and deliver messages across various platforms, including digital media, social media, and traditional channels. The curriculum includes a marketing major focusing on buyer behaviour, research, promotion, and strategy, with opportunities to explore international and digital marketing. The degree is flexible, allowing you to tailor your studies with electives or an additional major in areas like film, advertising, public relations, or creative writing, preparing you for a dynamic, globally applicable career.
Curriculum
The program is structured over two years (six semesters), with a focus on hands-on learning and practical application. You will complete a marketing major and can further specialise through electives or additional minors.
- Year 1
- Marketing Subjects
- Strategic Speaking and Writing
- Communication in the Workplace
- Digital Media and Society
- Core Skills Subjects (Critical Thinking, Collaboration, Leadership, Integrity)
- Beyond Bond (Professional Development Program)
- Year 2
- Continuing Marketing Major Subjects (Consumer Research, Strategy, Market Trends)
- General Electives (Choose six from any faculty)
- Optional: Specialist Communication Major or Minor (e.g., Advertising, Public Relations, Digital Media)
Careers
Graduates are prepared for diverse roles across various sectors, equipped with sought-after skills like creativity, critical thinking, and strategic decision-making. The program's blend of communication and marketing expertise opens doors to a wide range of professional opportunities.
- Social Media Manager
- Digital Content Producer
- Marketing Communications Specialist
- Public Relations Specialist
- Campaign Manager
- Brand Manager
Frequently asked questions
- What are the academic entry requirements for the Bachelor of Communication (Business)?
- Applicants must have successfully completed Australian Year 12 or an equivalent qualification for direct entry into the program. Please refer to Bond University for specific international equivalencies.
- How long does it take to complete the Bachelor of Communication (Business) program?
- The program duration is 2 years, structured over 6 semesters. It is delivered in an accelerated format allowing for faster completion.
- What career outcomes can I expect after graduating from this program?
- Graduates are prepared for diverse roles such as Social Media Manager, Digital Content Producer, Marketing Communications Specialist, Public Relations Specialist, and Brand Manager. The program equips students with skills in creativity, critical thinking, and strategic decision-making.
- How do international students apply for the Bachelor of Communication (Business)?
- International students can apply directly through the Bond University website by submitting an application form, certified academic transcripts, and evidence of English language proficiency. Upon receiving an offer, students accept and pay a deposit, then use their Confirmation of Enrolment (CoE) to apply for an Australian student visa.
- Is there a specific major included in the Bachelor of Communication (Business) program?
- Yes, the program includes a core Marketing Major, focusing on buyer behaviour, research, promotion, and strategy. Students also have the flexibility to choose electives or an additional major in other communication areas.
Entry requirements
General AdmissionSuccessful completion of Australian Year 12 or equivalent is required for direct entry.
Inherent requirements are the essential abilities, knowledge, and skills required to successfully complete the program. Prospective students should review these carefully.
Fees
Tuition (international)Refer to Bond University for current international tuition fees.
Tuition (home)Refer to Bond University for current domestic tuition fees.
LivingEstimated living costs for Gold Coast, Australia, should be factored into your budget. Refer to Bond University for specific estimates.
Tuition fees are typically charged per semester. Please consult the official Bond University website for the most up-to-date fee information.
How to apply
1. Submit ApplicationComplete the international student application form available on the Bond University website.
2. Provide Academic TranscriptsSubmit certified copies of your previous academic transcripts and certificates.
3. English Proficiency EvidenceProvide evidence of English language proficiency if your previous education was not conducted in English.
4. Receive OfferUpon successful assessment, you will receive a Letter of Offer.
5. Accept Offer and Pay DepositAccept the offer and pay the required deposit to secure your place.
6. Visa ApplicationUse the Confirmation of Enrolment (CoE) provided by Bond University to apply for your Australian student visa.
Accreditation
Public Relations Institute of Australia
Frequently asked questions
What are the academic entry requirements for the Bachelor of Communication (Business)?
+
Applicants must have successfully completed Australian Year 12 or an equivalent qualification for direct entry into the program. Please refer to Bond University for specific international equivalencies.
How long does it take to complete the Bachelor of Communication (Business) program?
+
The program duration is 2 years, structured over 6 semesters. It is delivered in an accelerated format allowing for faster completion.
What career outcomes can I expect after graduating from this program?
+
Graduates are prepared for diverse roles such as Social Media Manager, Digital Content Producer, Marketing Communications Specialist, Public Relations Specialist, and Brand Manager. The program equips students with skills in creativity, critical thinking, and strategic decision-making.
How do international students apply for the Bachelor of Communication (Business)?
+
International students can apply directly through the Bond University website by submitting an application form, certified academic transcripts, and evidence of English language proficiency. Upon receiving an offer, students accept and pay a deposit, then use their Confirmation of Enrolment (CoE) to apply for an Australian student visa.
Is there a specific major included in the Bachelor of Communication (Business) program?
+
Yes, the program includes a core Marketing Major, focusing on buyer behaviour, research, promotion, and strategy. Students also have the flexibility to choose electives or an additional major in other communication areas.