This Bachelor of Mass Communication (Honours) in Digital Media Production programme offers a comprehensive education in filmmaking and digital media creation. You will explore various aspects of the craft, including scriptwriting, video production, editing, audio recording, directing, producing, and digital content creation. The curriculum is designed to provide a holistic understanding, preparing you to inform, entertain, and influence society through your creative work. The program aims to develop skilled communication practitioners and content creators with strong digital media production abilities, enhancing technical skills, fostering creativity, and building critical thinking. Graduates will be well-prepared for the industry, learning from experienced professionals. This is a selective programme, so early application is recommended.
The degree structure is designed to equip graduates with critical thinking, problem-solving skills, electronic media and digital content proficiencies, and socio-cultural awareness, preparing them to be leaders in digital communication. The programme allows for module customization through the Taylor's Curriculum Framework. Students will gain practical experience using industry-standard equipment and facilities, including a 12-week internship.
Graduates are prepared to become creators and leaders in digital communication, equipped with critical thinking, problem-solving skills, and digital content proficiencies.
For UEC, a maximum of 10 points in 5 subjects is required, including a minimum B4 in English. Students who do not obtain a Credit for Bahasa Malaysia in SPM are requested to take Bahasa Kebangsaan A.
Fees are subject to annual review and revision. Effective July 1, 2025, a 6% Service Tax will be imposed on non-Malaysian citizens for all fees and charges, except for the International Security Deposit and EMGS application fees. The Service Tax rate and taxable components are subject to change by government regulations.
KPT/JPS (R3/0323/6/0025) (MQA/FA0121)
The estimated tuition fee for international students is USD 37,532 per year. Fees are subject to annual review, and a 6% Service Tax will be imposed on non-Malaysian citizens effective July 1, 2025.
The programme is a full-time, three-year degree designed to equip students with practical skills and theoretical knowledge in digital media production.
International applicants need to demonstrate English proficiency, with a minimum overall score of 6.0 for IELTS.
For SPM/O-level or equivalent qualifications, applicants need to pass with 5 credits including English. For UEC, a maximum of 10 points in 5 subjects is required, with a minimum B4 in English.
Graduates are prepared for roles such as Communication Practitioners, Content Creators, Digital Media Producers, Filmmakers, Video Editors, Audio Engineers, Directors, and Producers.
Yes, the curriculum includes a compulsory 12-week internship, allowing students to gain valuable hands-on industry experience.