GOLDSMITHS COLLEGE, UNIVERSITY OF LONDON · UNITED KINGDOM
BSc Marketing
Bachelor's · Taught in en · UCAS N500
At a glance
36 mo
Duration
6.0
IELTS
€26k
Tuition / yr
en
Language
Bachelor's
Level
- 3 years full-timeDuration
- £22000 (International) / £9790 (Home)Annual Tuition Fees
- N500UCAS Code
- IELTS 6.0 (with 6.0 in writing)English Requirement
- 8 out of 10 graduates in highly skilled work or further studyEmployability
- Located in London, voted world's best student cityLocation
This Bachelor of Science (BSc) in Marketing degree delves into the dynamic field of marketing, integrating insights from psychology, sociology, anthropology, and management. The program is structured to provide a solid foundation in marketing theory and practice, covering essential areas such as product development, service design, promotion, advertising, brand management, and consumer behaviour. You will gain practical skills in strategic marketing, market research, and digital marketing, preparing you for roles in diverse organizations. The curriculum also introduces management theory, organizational behaviour, and economics, helping you understand how marketing functions within a broader company strategy. Goldsmiths is recognized as an Adobe Creative Campus, providing students with free access to industry-standard software like Photoshop, Premiere Pro, and Illustrator. The program emphasizes creativity and interdisciplinarity, reflecting the ethos of the School of Creative Management.
Curriculum
The BSc Marketing program is delivered over three years, with a mix of compulsory and optional modules designed to build a comprehensive understanding of marketing principles and their application. Teaching is primarily through lectures, seminars, and workshops, supplemented by independent study. Assessment methods include coursework, examinations, group work, and projects.
- Year 1
- Strategic Management
- Introduction to Marketing
- Foundations of Economics 1: Theories
- Identity, Agency & Environment 1
- Finance and Accounting
- Marketing Management
- Identity, Agency & Environment 2
- Foundations of Economics 2: Business Applications
- Year 2
- Developing an Employability Strategy
- Consumer Behaviour
- Marketing Communications
- Brand Management
- Market Research and Consumer Insight
- The Goldsmiths Project
- Year 3
- Research Dissertation
- Marketing Strategy
- Consumer Culture
- Digital Marketing and Social Media
- Coding and Data Analytics
- Production Innovation and Management
Frequently asked questions
- What are the entry requirements for the BSc Marketing programme?
- For A-levels, you typically need CCC. International Baccalaureate applicants require 27 points overall with three HL subjects at 555. A wide range of international qualifications are accepted, and applications are considered holistically.
- What are the English language proficiency requirements?
- If English is not your first language, you will need an IELTS score of 6.0 overall with 6.0 in writing and no element lower than 5.5. Equivalent qualifications are also accepted.
- How long is the BSc Marketing programme and what are the annual tuition fees for international students?
- The programme is 3 years full-time. Annual tuition fees for international students commencing in the 2026/2027 academic year are £22000.
- How do I apply for the BSc Marketing programme?
- Most applicants, both UK and international, should apply through the Universities and Colleges Admissions Service (UCAS). However, applicants from specific regions like Crimea, Cuba, Iran, North Korea, or Syria must use Goldsmiths' alternative application form.
- What career opportunities are available after completing this degree?
- This degree prepares you for diverse marketing and management roles in global, innovative, and digitally advanced organizations, from large multinationals to SMEs. Graduates develop transferable skills in critical thinking, communication, and leadership, enhancing employability.
Entry requirements
A-levelCCC
BTECDMM
International Baccalaureate27 points overall with three HL subjects at 555
UAL Extended DiplomaMerit overall
Access to Higher Education DiplomaPass with 45 Level 3 credits including 24 Distinctions and a number of merits/passes in subject-specific modules
Scottish HighersCCCCD
Scottish Advanced HighersDDD
European Baccalaureate65%
Irish Leaving CertificateH3 H3 H3 H3
IELTS6.0 overall with 6.0 in writing and no element lower than 5.5
Goldsmiths considers all applications holistically. If you do not meet the standard qualification requirements, your personal statement, referees' comments, and overall application will be carefully reviewed. A wide range of international qualifications are accepted. If English is not your first language, IELTS or an equivalent qualification is required. Preparatory English language courses are available.
Fees
Tuition (international)£22000 per year
Tuition (home)£9790 per year
LivingNot specified
Tuition fees listed are for students commencing their programme in the 2026/2027 academic year. International students requiring a Student Visa must study full-time; part-time study options are under review.
How to apply
1. Apply via UCASMost applicants should submit their application through the Universities and Colleges Admissions Service (UCAS).
2. Alternative Application FormApplicants from Crimea Region/Sevastopol, Donetsk People's Republic (DNR) / Luhansk People's Republic (LNR), Cuba, Iran, North Korea, or Syria must use Goldsmiths' alternative application form.
Frequently asked questions
What are the entry requirements for the BSc Marketing programme?
+
For A-levels, you typically need CCC. International Baccalaureate applicants require 27 points overall with three HL subjects at 555. A wide range of international qualifications are accepted, and applications are considered holistically.
What are the English language proficiency requirements?
+
If English is not your first language, you will need an IELTS score of 6.0 overall with 6.0 in writing and no element lower than 5.5. Equivalent qualifications are also accepted.
How long is the BSc Marketing programme and what are the annual tuition fees for international students?
+
The programme is 3 years full-time. Annual tuition fees for international students commencing in the 2026/2027 academic year are £22000.
How do I apply for the BSc Marketing programme?
+
Most applicants, both UK and international, should apply through the Universities and Colleges Admissions Service (UCAS). However, applicants from specific regions like Crimea, Cuba, Iran, North Korea, or Syria must use Goldsmiths' alternative application form.
What career opportunities are available after completing this degree?
+
This degree prepares you for diverse marketing and management roles in global, innovative, and digitally advanced organizations, from large multinationals to SMEs. Graduates develop transferable skills in critical thinking, communication, and leadership, enhancing employability.