Business Data Analytics MSc

This Master of Science (MSc) in Business Data Analytics is designed for early to mid-career professionals seeking to specialize in the field of data analytics within a business context. The program emphasizes an applied learning environment, combining theoretical knowledge with practical application. You will develop critical skills in collecting, analyzing, and interpreting business data to drive evidence-based decision-making and identify opportunities for competitive advantage. The course draws on faculty expertise from across Cranfield University, with a strong foundation in economics and banking, and is informed by an industry advisory panel to ensure relevance to the modern business world.

Curriculum

The course structure consists of nine core modules followed by an individual thesis. The first term focuses on foundational aspects like data collection, statistical analysis, programming, and artificial intelligence. The second term delves into forecasting, optimization, and effective communication of results. The third term is dedicated to an individual project where you will apply the learned skills to address real-world business challenges.

1. Term 1
   • Artificial Intelligence and Machine Learning
   • Business Analytics and Management
   • Business Analytics and Optimisation
2. Term 2
3. Term 3
   • Individual Thesis / Project

Careers

The Business Data Analytics MSc aims to equip you with advanced analytical skills to identify sustainable competitive advantages for organisations and communities. The program's practical approach, informed by industry experts, ensures you develop skills that are relevant and distinctive in the job market.

• Business Analyst
• Data Scientist
• Data Analyst
• Business Intelligence Analyst
• Analytics Consultant