
This International Business summer school course at Birmingham City University is designed to provide participants with an understanding of global business activities. It offers perspectives for examining business organizations within their international economic, governmental, and social contexts. The program introduces contemporary theories in international business, dynamic approaches to international strategic management, and entrepreneurial analysis relevant to the post-COVID-19 era with deepening globalization. Students will engage with theoretical frameworks commonly used to analyze international business issues, applying concepts like PESTEL and SWOT. The course includes a practical project focused on Birmingham's international businesses, with potential visits to companies such as Jaguar Land Rover or Cadbury World. This short, intensive program aims to equip students with valuable insights into the complexities and opportunities of global business.
The program is structured over three weeks, combining theoretical introductions with a practical group project focused on international businesses in Birmingham. Students will learn key concepts and apply them in a real-world context.
Students unable to meet the English language requirement may attend on a non-credit bearing basis and will be awarded a Certificate of Attendance upon successful completion. For credit-bearing options, please email summerschool@bcu.ac.uk for more information.
Tuition fees cover everyday tuition, examination costs, and Students’ Union membership. They do not cover textbooks or other course materials. For information on how to pay, please refer to the university's Finance policy pages. Your fee status (Home or Overseas) determines your tuition rate; a Fee Status Questionnaire is available if you believe you qualify for Home fees.
The International Business summer school programme is an intensive course structured over three weeks.
The tuition fee for the entire course is £2,300. This fee covers tuition, examination costs, and Students’ Union membership, but not textbooks or other course materials.
The minimum English language requirement is IELTS 5.5 or equivalent. Students who do not meet this can attend on a non-credit bearing basis.
You should follow the university's application process via the 'Apply now' link on the course page and ensure you meet the English language requirements. For credit-bearing options, contact summerschool@bcu.ac.uk.
This programme will provide you with an understanding of global business activities, introduce contemporary theories in international business, and cover dynamic approaches to international strategic management and entrepreneurial analysis.
Yes, the course includes a practical project focused on Birmingham's international businesses, with potential optional visits to companies such as Jaguar Land Rover or Cadbury World.