HONG KONG BAPTIST UNIVERSITY · HONG KONG
Executive Master of Business Administration (Business Communication in the AI Age)
Master's · Taught in en
At a glance
12 mo
Duration
6.5
IELTS
€40k
Tuition / yr
en
Language
Master's
Level
The Executive Master of Business Administration (EMBA) in Business Communication in the AI Age is designed for experienced professionals seeking to enhance their leadership and communication skills in the rapidly evolving digital landscape. This program integrates cutting-edge business strategies with advanced communication techniques, focusing on how Artificial Intelligence (AI) is reshaping industries and business practices. Graduates will be equipped to navigate complex business environments, lead digital transformation initiatives, and communicate effectively with diverse stakeholders in the age of AI. The curriculum emphasizes practical application, critical thinking, and the development of innovative solutions to contemporary business challenges.
Curriculum
The EMBA program is structured to provide a comprehensive understanding of business communication within the context of AI. It typically comprises core courses and electives, allowing students to tailor their learning experience to their specific career goals. The program is delivered through intensive modules, often including weekend or block sessions to accommodate working professionals.
- Year 1
- Leadership Communication in the AI Era
- Strategic Management and AI
- Digital Transformation and Business Models
- Data Analytics for Business Decision-Making
- Cross-Cultural Communication and Global Business
- Marketing in the Age of AI
- Financial Management and FinTech
- Project Management and Innovation
Careers
Graduates of the EMBA program are prepared for advanced leadership roles across various industries. The program enhances career progression opportunities in areas such as strategic management, digital transformation, marketing, and corporate communications.
- Senior Manager
- Director of Communications
- Digital Transformation Lead
- Marketing Director
- Business Development Manager
- Chief Executive Officer (CEO)
Frequently asked questions
- What are the tuition fees for the Executive Master of Business Administration (Business Communication in the AI Age) programme?
- The tuition fee for the entire programme is HK$360,000 for both local and international students. Please refer to the official university website for the most up-to-date information as fees are subject to change.
- What are the entry requirements for this EMBA programme?
- Applicants need a recognized bachelor's degree and typically 5-7 years of relevant professional experience, with significant managerial or leadership roles. A minimum IELTS score of 6.5 is also required for English proficiency.
- How can international students apply for the programme and when is the deadline?
- International applicants should submit an online application along with supporting documents like transcripts, CV, and English proficiency proof. The application deadline for the Fall intake is in April, with programme commencement in September.
- Are there any scholarships available for international students?
- Yes, international students may be eligible for the Targeted Taught Postgraduate Programmes Fellowships Scheme, which awards up to HK$120,000 per student based on academic merit and experience. The Hong Kong Future Talents Scholarship Scheme for Advanced Studies also supports outstanding non-local students.
- What are the potential career outcomes after completing this EMBA?
- Graduates are prepared for advanced leadership roles such as Senior Manager, Director of Communications, Digital Transformation Lead, Marketing Director, Business Development Manager, and CEO.
Entry requirements
Bachelor's degreeA recognized bachelor's degree from an accredited institution.
Work ExperienceTypically, at least 5-7 years of relevant professional experience, with a significant portion in a managerial or leadership role. Specific requirements may vary.
IELTSOverall 6.5
Meeting the minimum requirements does not guarantee admission. Applications are assessed on a holistic basis, considering academic background, professional experience, and other relevant factors.
Fees
Tuition (international)HK$360,000 for the entire programme.
Tuition (home)HK$360,000 for the entire programme.
LivingEstimated HK$138,000 per year.
Tuition fees are subject to change. Please refer to the official university website for the most up-to-date information. Living costs are estimates and can vary significantly based on individual lifestyle and accommodation choices.
How to apply
1. 1. Check Admission RequirementsEnsure you meet the academic and professional experience requirements, including English proficiency (IELTS 6.5 or equivalent).
2. 2. Prepare Application DocumentsGather all necessary documents, including academic transcripts, degree certificates, proof of English proficiency, curriculum vitae (CV), and letters of recommendation.
3. 3. Submit Online ApplicationComplete the online application form through the Hong Kong Baptist University Academic Registry portal. Pay the application fee.
4. 4. Interview and AssessmentShortlisted candidates will be invited for an interview, which may be conducted online or in person. This is an opportunity to discuss your qualifications and aspirations.
5. 5. Receive Offer and AcceptSuccessful applicants will receive an offer letter. To accept, you will need to sign and return the acceptance form and pay the required deposit by the specified deadline.
6. 6. Visa ApplicationUpon accepting the offer, you will receive guidance on applying for a student visa for Hong Kong. The university will provide the necessary documentation.
7. 7. RegistrationComplete the registration process and prepare for the commencement of your studies. Attend orientation sessions for newly admitted students.
Scholarships
Targeted Taught Postgraduate Programmes Fellowships SchemeUp to HK$120,000 per student
Hong Kong Future Talents Scholarship Scheme for Advanced StudiesVariable
HKBU Admission Scholarship Scheme for Outstanding Local StudentsOne-off HK$44,500 (Full Award) or HK$22,250 (Half Award)
Accreditation
Hong Kong Baptist University is accredited by the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ).
Frequently asked questions
What are the tuition fees for the Executive Master of Business Administration (Business Communication in the AI Age) programme?
+
The tuition fee for the entire programme is HK$360,000 for both local and international students. Please refer to the official university website for the most up-to-date information as fees are subject to change.
What are the entry requirements for this EMBA programme?
+
Applicants need a recognized bachelor's degree and typically 5-7 years of relevant professional experience, with significant managerial or leadership roles. A minimum IELTS score of 6.5 is also required for English proficiency.
How can international students apply for the programme and when is the deadline?
+
International applicants should submit an online application along with supporting documents like transcripts, CV, and English proficiency proof. The application deadline for the Fall intake is in April, with programme commencement in September.
Are there any scholarships available for international students?
+
Yes, international students may be eligible for the Targeted Taught Postgraduate Programmes Fellowships Scheme, which awards up to HK$120,000 per student based on academic merit and experience. The Hong Kong Future Talents Scholarship Scheme for Advanced Studies also supports outstanding non-local students.
What are the potential career outcomes after completing this EMBA?
+
Graduates are prepared for advanced leadership roles such as Senior Manager, Director of Communications, Digital Transformation Lead, Marketing Director, Business Development Manager, and CEO.