UNIVERSITY OF SYDNEY · AUSTRALIA
Graduate Certificate in Strategic Public Relations
Certificate · Taught in en · UCAS GCSTPURE1000
At a glance
6 mo
Duration
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IELTS
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Tuition / yr
en
Language
Certificate
Level
- 6 monthsDuration
- Face to faceStudy Mode
- Camperdown/Darlington campusLocation
- 24 credit pointsTotal Credit Points
This graduate certificate program is designed to provide a comprehensive understanding of public relations theory and practice. It is ideal for individuals seeking a career change into the field of public relations or for existing media professionals aiming to enhance their expertise. The course adopts a critical approach, encouraging students to analyze their influence as practitioners and how they are affected by broader trends. Students will explore various public relations functions, including media relations, relationship building, issues management, crisis communication, and stakeholder engagement. The curriculum emphasizes developing essential skills in critical thinking, strategic communication, writing, speaking, and teamwork. The program prepares graduates to navigate the complex media environment and understand the impact of organizational communication on strategic decisions.
Curriculum
The course requires completion of 24 credit points, including a minimum of 12 credit points of core units and a maximum of 12 credit points from elective units. Specific unit details can be found in the Arts and Social Sciences Handbook.
- Core Units
- Elective Units
Careers
Graduates of this program are well-prepared for a variety of roles in the communications and public relations sector. The skills acquired are applicable across diverse industries and organizations.
- Public relations advisers
- Media and communications officers
- Public affairs consultants
- Investment communications managers
- Social marketing coordinators
- Digital communications strategists
- Stakeholder officers
Entry requirements
Bachelor's degreeA bachelor's degree from the University of Sydney or an equivalent qualification is required. Alternatively, a minimum of three years of equivalent professional experience in a relevant field such as journalism, public relations, media relations, or media research may be considered.
International qualifications will be assessed on a case-by-case basis. Recognition of prior learning may be available.
Fees
Tuition (international)This program is full-fee paying. As a full-fee paying student, your place does not receive financial contribution from the government, and you are required to pay the full cost of the course.
Tuition (home)Commonwealth supported places may be available, where a portion of your fees are funded by the Australian government, and you pay a student contribution amount (SCA).
LivingNot specified.
Tuition fees are subject to change and depend on the year of commencement. Specific fee information should be confirmed via the university's official channels.
How to apply
1. Submit ApplicationComplete and submit your application through the University of Sydney's online application portal.
2. Check Scholarship DeadlinesIf you wish to apply for scholarships, be aware that separate deadlines apply. Visit the university's scholarship website for relevant dates.
Scholarships
ScholarshipsVaries
Accreditation
Not specified.