International Business

The International Business bachelor's degree at Hanze University of Applied Sciences prepares you for a career in the global marketplace. You will develop a broad understanding of international business principles, including marketing, finance, and management, with a strong focus on cross-cultural communication and global strategy. This program is designed to equip you with the skills and knowledge needed to navigate the complexities of international trade and commerce, making you a valuable asset to companies operating on a global scale.

Curriculum

The International Business program is structured over three and a half years, with a strong emphasis on practical application and international exposure. Each year builds upon the previous one, progressively deepening your understanding of global business operations and strategy.

1. Year 1
   • Introduction to International Business
   • Global Marketing
   • Intercultural Management
   • Financial Accounting
2. Year 2
   • International Trade and Logistics
   • Global Human Resource Management
   • International Finance
   • Business Research Methods
3. Year 3
   • International Strategic Management
   • Global Entrepreneurship
   • Thesis Preparation
4. Year 4 (Semester 1)
   • International Internship
   • Graduation Thesis

Careers

Graduates of the International Business program are well-prepared for a variety of roles in multinational corporations, export companies, and international organizations. The program fosters skills in global marketing, international trade, and cross-cultural management, opening doors to diverse career paths.

• International Marketing Manager
• Export Manager
• International Sales Representative
• Global Business Development Manager
• Supply Chain Specialist
• Account Manager