VILNIUS UNIVERSITY · LITHUANIA
Marketing and Integrated Communication
Master's · Taught in en
At a glance
18 mo
Duration
6.5
IELTS
—
Tuition / yr
en
Language
Master's
Level
- 1.5 yearsDuration
- 90 ECTSCredits
- EnglishLanguage of Instruction
- Full-timeStudy Mode
- Double Degree OpportunityInternational Experience
- Professors with extensive international experienceFaculty Expertise
This Master's program focuses on developing high-level specialists in marketing and integrated communication, equipping them to thrive in a rapidly evolving global market. It combines marketing analytics with a comprehensive understanding of multidimensional marketing and communication tools. The program aims to deepen your knowledge of marketing, enhance your ability to analyze consumer behavior, foster innovative management skills, and cultivate lifelong learning for a successful career in marketing and communications.
Curriculum
The program provides a thorough understanding of marketing research and statistical data analysis. You will gain expertise in marketing management and strategic brand management. The curriculum also covers integrated communication, digital marketing, and corporate communication management, enabling you to effectively engage with diverse stakeholder groups and grasp market communication principles. Additionally, you can explore related marketing subjects such as intercultural management, organizational psychology, and sales management.
- Year 1
- Year 2
Careers
This program is designed to prepare you for successful careers in marketing and communications within a competitive global landscape.
- Marketing Specialist
- Communication Manager
- Brand Strategist
- Marketing Analyst
- Digital Marketing Professional
Frequently asked questions
- What are the academic entry requirements for this Master's program?
- Applicants need an Undergraduate Diploma or higher with at least 20 ECTS credits in management, marketing, business/economics, or related social sciences, or a minimum of two years of relevant professional experience. A minimum overall grade average of 60% is required.
- What English language proficiency tests are accepted?
- Accepted tests include IELTS Academic (6.5+), TOEFL iBT (81+), Cambridge English Exam (176+), Pearson PTE Academic (59+), LanguageCert IESOL (B2), Duolingo English Test (120+), and Password Skills Plus (6.5+).
- What are the application deadlines for the program?
- The application deadline is May 1 for non-EU/EFTA applicants and July 1 for EU/EFTA citizens and non-EU/EFTA applicants with a 90-day visa-free period. The academic year starts on September 1st.
- How long is the Marketing and Integrated Communication Master's program?
- The program has a duration of 1.5 years and is a full-time study mode, granting 90 ECTS credits upon completion.
- Is there any financial aid available for international students?
- A 50% tuition fee reduction is available specifically for Ukrainian students throughout their studies. General scholarships for other international students are not specified.
Entry requirements
Undergraduate Diploma (or higher)A minimum of 20 ECTS credits in management, marketing, other business/economics subjects, or social sciences related to the program. Alternatively, at least 2 years of relevant professional experience with an employer statement. A minimum overall grade average of 60% is required.
IELTS Academic6.5+
TOEFL iBT81+
Cambridge English Exam176+
Pearson PTE Academic59+
LanguageCert IESOLB2
Duolingo English Test120+
Password Skills Plus6.5+
The gap between completing your Bachelor's degree and application submission should not exceed five years for non-EU/EFTA applicants. Applicants from Bangladesh, Nepal, and Pakistan must also submit an OMPT-A certificate with a minimum passing grade of 55%. Documents must be in English or Lithuanian; official translations are required for other languages. Two references and a motivation letter are necessary.
Fees
Tuition (international)Varies, check university website for current fees.
Tuition (home)Varies, check university website for current fees.
LivingNot specified.
A 50% tuition fee reduction is available for Ukrainian students throughout their studies.
How to apply
1. 1. Find Your ProgrammeEnsure the program aligns with your interests, career goals, and that you meet the general and specific admission requirements.
2. 2. Check Application DatesNote the deadlines: May 1 for non-EU/EFTA applicants and July 1 for EU/EFTA citizens and non-EU/EFTA applicants with a 90-day visa-free period. The academic year begins on September 1st.
3. 3. Check Eligibility and Prepare DocumentsVerify you meet all academic, English language, and any specific territorial requirements. Prepare necessary documents, including undergraduate diploma, transcripts, proof of English proficiency, references, and a motivation letter. Ensure your qualification gap meets requirements if applicable.
4. 4. Pay Application Fee and Submit ApplicationSubmit your application online via apply.vu.lt. Pay the 100 EUR non-refundable application fee through Flywire. Ensure all required documents are uploaded before the submission deadline.
5. 5. Confirm Acceptance and Pay Tuition FeeIf accepted, you will receive an offer. Confirm your acceptance within 7 working days. Pay the annual tuition fee within 15 calendar days of receiving the offer. A final acceptance letter will be issued upon payment.
6. 6. Arrange Your ArrivalApply for a visa or temporary residence permit as required. If seeking university accommodation, apply via the online platform after tuition payment. The International Relations Office will provide information for visa/permit applications and send a mediation letter (for non-EU citizens).
Frequently asked questions
What are the academic entry requirements for this Master's program?
+
Applicants need an Undergraduate Diploma or higher with at least 20 ECTS credits in management, marketing, business/economics, or related social sciences, or a minimum of two years of relevant professional experience. A minimum overall grade average of 60% is required.
What English language proficiency tests are accepted?
+
Accepted tests include IELTS Academic (6.5+), TOEFL iBT (81+), Cambridge English Exam (176+), Pearson PTE Academic (59+), LanguageCert IESOL (B2), Duolingo English Test (120+), and Password Skills Plus (6.5+).
What are the application deadlines for the program?
+
The application deadline is May 1 for non-EU/EFTA applicants and July 1 for EU/EFTA citizens and non-EU/EFTA applicants with a 90-day visa-free period. The academic year starts on September 1st.
How long is the Marketing and Integrated Communication Master's program?
+
The program has a duration of 1.5 years and is a full-time study mode, granting 90 ECTS credits upon completion.
Is there any financial aid available for international students?
+
A 50% tuition fee reduction is available specifically for Ukrainian students throughout their studies. General scholarships for other international students are not specified.