UNIVERSITY OF SUSSEX · UNITED KINGDOM
Marketing and Management (with a professional placement year) BSc (Hons)
Bachelor's · Taught in en · UCAS NN2M
At a glance
48 mo
Duration
6.0
IELTS
—
Tuition / yr
en
Language
Bachelor's
Level
- CIM-accredited degreeAccreditation
- Optional professional placement yearExperience
- 8th in the UK for Marketing (The Guardian University Guide 2026)Rankings
- =2nd in the UK for Graduate Outcomes in Marketing (The Guardian University Guide 2026)Rankings
- 15th in the UK for Marketing (Complete University Guide 2027)Rankings
- EQUIS and AMBA-accredited Business SchoolAccreditation
This CIM-accredited BSc (Hons) degree in Marketing and Management prepares you for contemporary business challenges, focusing on strategy, brand development, and consumer behavior. You will learn to analyze market trends, utilize data for strategic decision-making, and understand the importance of sustainability and social responsibility in modern business practices. The course is taught by leading academics with expertise in areas like AI, digital marketing, and branding, within an EQUIS and AMBA-accredited Business School. Students will gain a solid foundation in core business principles, including economics, accounting, and organizational behavior, alongside specialized marketing knowledge. The curriculum emphasizes critical evaluation of consumer and organizational behavior, marketing strategy, digital tools, and data analytics. Opportunities for personalization through optional modules allow students to tailor their studies to specific interests within marketing and business. An optional professional placement year offers invaluable real-world experience, enhancing employability by applying learned skills in a business setting. The university provides support for securing placements, including application and interview preparation. This program aims to equip graduates with the practical knowledge and strategic insights demanded by employers in today's dynamic global market.
Curriculum
The curriculum provides a comprehensive grounding in marketing and management principles, with core modules and opportunities for specialization through elective options. An optional placement year provides practical experience.
- Year 1
- Digital, Data and Decision-Making SkillsN/A
- Introduction to EconomicsN/A
- Sustainable Business ManagementN/A
- Business School Career PreparationN/A
- Introduction to AccountingN/A
- Introduction to MarketingN/A
- Principles of Organisational Behaviour and Human Resource ManagementN/A
- Year 2
- Business School Placement Preparation ProgrammeN/A
- Consumer BehaviourN/A
- Marketing ManagementN/A
- Marketing ResearchN/A
- Marketing Analytics and MetricsN/A
- Placement Year
- Year 4
Careers
The program aims to enhance graduate employability by equipping students with relevant skills and knowledge for the marketing and management field. The optional placement year provides practical industry experience.
- Marketing Manager
- Brand Manager
- Digital Marketing Specialist
- Market Researcher
- Sales Manager
- Business Development Manager
Frequently asked questions
- What are the entry requirements for the Marketing and Management BSc (Hons)?
- For A-levels, the requirement is ABB-BBB. If English is not your first language, you will need an IELTS score of 6.5 overall with at least 6.0 in each component.
- How much does the Marketing and Management BSc (Hons) cost?
- Information on tuition fees and living costs for international students is available on separate university pages. You may need to pay a tuition fee deposit.
- What is the duration of the Marketing and Management BSc (Hons)?
- The standard degree is three years, but you can undertake an optional professional placement year, making it a four-year program.
- What are the career prospects after graduating from this program?
- Graduates can pursue roles such as Marketing Manager, Brand Manager, Digital Marketing Specialist, Market Researcher, or Sales Manager. The program also supports entry into graduate schemes and offers networking opportunities.
- What accreditations does the program and university hold?
- The Marketing and Management degree is CIM-accredited. The University of Sussex Business School holds both EQUIS and AMBA accreditations.
- When is the application deadline for the Marketing and Management BSc (Hons)?
- Applications are typically due in January for the following September intake, but it is essential to check the specific deadlines for your country and chosen application route.
Entry requirements
A-levelABB-BBB
IELTS6.5 overall with at least 6.0 in each component
If your first language is not English, you must demonstrate English language proficiency. This can be done through tests like IELTS, other recognized English qualifications, or exemptions. Offers are typically conditional on meeting these requirements. IELTS scores are expected to be from a test taken within two years of the course start date.
Fees
Tuition (international)Not specified
Tuition (home)Not specified
LivingNot specified
Tuition fees, living costs, and funding options including scholarships and loans are detailed on separate university pages. International students may be required to pay a tuition fee deposit for Master's courses.
How to apply
1. Check Entry RequirementsEnsure you meet the academic and English language requirements for the BSc (Hons) Marketing and Management course.
2. Apply OnlineSubmit your application through the designated application portal (likely UCAS for UK undergraduate degrees).
3. Attend an Interview (if required)Some courses may require an interview as part of the selection process.
4. Receive an OfferIf successful, you will receive an offer, which may be conditional on meeting final requirements.
5. Accept Your OfferConfirm your acceptance of the offer.
6. Prepare for ArrivalArrange accommodation, visa (if applicable), and prepare for the start of the academic year.
Accreditation
The University of Sussex Business School is EQUIS and AMBA-accredited. The Marketing and Management degree is accredited by The Chartered Institute of Marketing (CIM), offering exemptions through the Graduate Gateway.
Frequently asked questions
What are the entry requirements for the Marketing and Management BSc (Hons)?
+
For A-levels, the requirement is ABB-BBB. If English is not your first language, you will need an IELTS score of 6.5 overall with at least 6.0 in each component.
How much does the Marketing and Management BSc (Hons) cost?
+
Information on tuition fees and living costs for international students is available on separate university pages. You may need to pay a tuition fee deposit.
What is the duration of the Marketing and Management BSc (Hons)?
+
The standard degree is three years, but you can undertake an optional professional placement year, making it a four-year program.
What are the career prospects after graduating from this program?
+
Graduates can pursue roles such as Marketing Manager, Brand Manager, Digital Marketing Specialist, Market Researcher, or Sales Manager. The program also supports entry into graduate schemes and offers networking opportunities.
What accreditations does the program and university hold?
+
The Marketing and Management degree is CIM-accredited. The University of Sussex Business School holds both EQUIS and AMBA accreditations.
When is the application deadline for the Marketing and Management BSc (Hons)?
+
Applications are typically due in January for the following September intake, but it is essential to check the specific deadlines for your country and chosen application route.