
This online Master of Arts (MA) in Marketing & Digital Communications is designed for professionals and ambitious learners looking to master the latest strategies, tools, and technologies in the digital marketing landscape. You will develop a comprehensive understanding of marketing and branding strategy, learning to adapt to evolving industry demands from both in-house and agency perspectives. The course aims to enhance your leadership potential, strengthen strategic thinking, and prepare you for a successful career in global digital marketing by focusing on innovation and digital transformation.
The MA program requires completion of four 30-credit modules and one 60-credit Final Major Project, totaling 180 credits. All modules are compulsory. The PGDip option involves completing the four 30-credit modules (120 credits total) without the Final Major Project. Modules can be studied in a non-linear order depending on your start date. The university regularly reviews course content, and students will be informed of any approved changes.
Graduates of the Marketing & Digital Communications MA are well-prepared for a variety of roles in the fast-paced global digital marketing industry. The course equips you with the skills to innovate, lead, and adapt in a constantly evolving field.
Specific entry requirements may vary. Please check the full course details for the most up-to-date information.
Tuition fees and funding options are detailed on the university's official website. It is recommended to check the 'Fees & Funding' page for the latest information.
The Marketing & Digital Communications MA (Online) is accredited by The Chartered Institute of Marketing (CIM). Graduates are eligible for exemptions against CIM qualifications.