This Master's program equips you to lead at the intersection of business and technology. You will gain in-depth insights into leveraging core and emerging technologies to develop digital strategies that drive business performance. The program bridges the gap between digital business strategy and technological advancement, preparing you to manage and lead digital transformation initiatives in a technology-driven global economy. You'll develop skills in digital business strategy, project management, business process redesign, supply chain management, and digital sales.
The program is structured around key areas of knowledge, starting with an initial Core Period, followed by Specialized Tracks and Electives. Key areas include Digital Strategy and Business Innovation, Smart Data & Analytics, Digital Operations & Automation, and Emerging Technologies.
The program prepares graduates for leadership roles in technology-driven transformation. Graduates can pursue roles such as Product Manager, Digital Transformation Consultant, Innovation Manager, AI-Enabled Strategist, Venture Builder, Platform Lead, and more.
We review all applicants on a holistic basis. All aspects of your online application form are important. Each school may have additional requirements as part of their Admissions Process; please refer to the full list on your program page.
An application fee is required when completing the online application form.
The program is designed to be completed in 11 months.
The language of instruction for the Master in Digital Strategy, AI & Innovation is English.
Graduates are prepared for roles such as Product Manager, Digital Transformation Consultant, Innovation Manager, AI-Enabled Strategist, and Venture Builder.
You need a Bachelor's Degree from an accredited university to be considered for admission.
Applications are submitted online via the program page and require an application fee. You will need to complete the online form and submit supporting documents.
Yes, IE University offers several awards and scholarships, including the IE Technology & Innovation Award, IE Entrepreneurship Award, Valentín Diez Morodo Scholarship Fund for Excellence (for Mexican nationals), and the Kistefos Young Talented Leaders Scholarship for Africa.