LASELL COLLEGE · UNITED STATES
Master of Science in Communication - Digital Media
Master's · Taught in en
At a glance
24 mo
Duration
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IELTS
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Tuition / yr
en
Language
Master's
Level
- 100% online or hybridFlexible Attendance
- Obtain a HubSpot Social Media CertificateIndustry Certification
- 36 credits required (up to 6 may be waived)Program Length
- Focus on Social Media, Digital Storytelling, and Data AnalyticsSpecialized Skills
- Choice of Capstone: Internship, Exam, Thesis, or ProjectCapstone Options
- Access to career services and alumni networkCareer Support
The Master of Science in Communications with a Concentration in Digital Media prepares students for the evolving media landscape by focusing on social media, digital storytelling, and data analytics. Through case studies and practical projects, you will develop skills to create effective media campaign strategies, craft compelling digital narratives, build platforms for audience engagement, and measure campaign success using tools like Google Analytics. The program emphasizes hands-on learning and provides opportunities to expand your professional network within a community of experienced faculty and peers.
Curriculum
The MS in Communications with a concentration in Digital Media requires 36 credits, composed of core courses, concentration-specific courses, and electives. Students can potentially waive up to 6 credits based on prior academic work. The program offers a flexible curriculum designed to advance professional interests through hybrid and online formats. A capstone experience is required, with options including a professional internship, comprehensive exam, thesis, or special study project.
- Core Courses
- Persuasion & Public OpinionCOM738
- Communication ResearchCOM703
- Communication, Ethics & SocietyCOM701
- Organizational CommunicationCOM702
- Media RelationsCOM705
- Negotiations & Conflict ResolutionCOM709
- Concentration Courses
- Social MediaCOM733
- Digital Media AnalyticsCOM734
- Digital StorytellingCOM735
- Capstone Options
- Comprehensive ExaminationCOM796
- ThesisCOM797
- Special Study ProjectCOM798
- Professional InternshipCOM799
- Electives
Careers
Graduates are prepared for leadership roles in the dynamic field of digital communications. The program aims to equip students with skills highly valued in today's job market, contributing to a significantly higher average salary for communication professionals compared to the general economy.
- Digital Media Strategist
- Digital Marketing Analyst
- Public Relations Specialist
- Social Media Manager
- Content Strategist
- Content Creator/Producer
- Online Community Manager
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Fees
Tuition (international)Please refer to the university's official tuition and fee schedule for current rates.
Tuition (home)Please refer to the university's official tuition and fee schedule for current rates.
LivingEstimated living costs are not provided.
Tuition amounts and specific fee structures for domestic and international students are not detailed on the provided pages. Prospective students should consult the university's official financial aid or tuition pages.
How to apply
1. Submit ApplicationComplete the online application form.
2. Provide Personal InformationFill in your first name, last name, email address, and mobile phone number.
3. Indicate Communication PreferencesRespond to text message inquiries (Yes/No).
4. Submit ApplicationClick the 'Submit' button to finalize your application.
Accreditation
Accreditation details are not provided.