This Bachelor of Arts degree in Tourism Management is designed for flexible, part-time, and distance learning, allowing you to study 100% online. It combines business expertise with specialized knowledge for the travel, event, and hospitality industries. You will learn to develop tourism offerings, plan events, understand target audiences, and market services professionally, with a focus on management, communication, international collaboration, and digital advancements in tourism. The program is ideal if you want to study while working, advance your academic qualifications, or prepare for a career in tourism, events, hospitality, or business travel. The curriculum covers key areas such as tourism economics, geography, mobility, hospitality, event management, and tour operator/travel agency operations. You will also gain foundational knowledge in business, law, finance, human resources, and organization, as well as communication, marketing, and international relations, including global risk and crisis management. Language skills are integrated, with Business English and English for Tourism, plus an option to study Spanish or Chinese. The program culminates in preparation for your Bachelor's thesis and includes a practical internship, which can be credited if you have relevant work experience.
The curriculum focuses on developing expertise in core areas of the travel, event, and tourism sectors, alongside essential business and legal principles. Students gain skills in communication, marketing, and international management, with language modules in English and an option for Spanish or Chinese. The program emphasizes practical application through an internship and prepares students for academic research with a focus on scientific work and thesis preparation.
Graduates are prepared for diverse roles within the dynamic tourism and event industries, equipped with both academic knowledge and practical skills.
Admission is also possible without a traditional Abitur under specific vocational qualification pathways. International qualifications will be assessed for equivalency.
Tuition fees are considered fair, and free extension of study duration is possible (up to four semesters depending on the financing model). Students can test the program for 4 weeks free of charge.
The distance learning Tourism Management (B.A.) program is accredited.