La Trobe University · Australia
Bachelor of Business
Develop a strong foundation in contemporary business practices with La Trobe's AI-integrated Bachelor of Business. This program allows you to explore key areas such as management, marketing, economics, finance, and entrepreneurship, with a special focus on applying generative AI ethically to business challenges. You can personalise your degree by selecting from a range of majors and minors, including agribusiness, digital business, economics, finance, human resource management, international business, management, marketing, and tourism and event management. The curriculum is designed to build practical skills through industry projects and work-integrated learning, focusing on responsible management, sustainability, and social impact.