
The Bachelor of Business Administration (BBA) program at the University of Michigan's Ross School of Business offers a comprehensive undergraduate business education. It emphasizes a "learn by doing" philosophy, integrating practical experiences with academic learning. The program is designed to equip students with the knowledge and skills needed to lead in the business world, with a strong focus on real-world application through initiatives like Ross Experiences in Action-Based Learning (REAL). The curriculum provides a foundational understanding of core business principles while allowing for specialization in various business fields. Students engage with a vibrant community, benefit from career services that connect them with leading companies, and develop a global perspective. Michigan Ross is recognized as a top-ranked undergraduate business program, known for its rigorous academics and successful graduate outcomes.
Graduates of the Michigan Ross BBA program are highly sought after by top companies globally. The school boasts strong career placement services and a robust alumni network that facilitates entry into leading organizations across various sectors.
The program accepts applications from first-year students, external transfer students, and current University of Michigan students transferring internally. Specific requirements vary depending on the application pathway.
The tuition figures provided are for graduate programs and are not directly applicable to the BBA program. Prospective students should consult official University of Michigan financial resources for accurate undergraduate tuition and fee details.
The provided tuition figures are for graduate programs and are not directly applicable to the BBA program. Prospective students should consult the University of Michigan's Office of the Registrar or the Ross School of Business website for accurate undergraduate tuition and fee details.
The program accepts applications from first-year students, external transfer students, and current University of Michigan students transferring internally. A high school diploma or equivalent is required for first-year applicants, and an undergraduate degree or equivalent is required for transfer applicants.
You can apply to the BBA program as a first-year applicant, an external transfer applicant, or an internal U-M transfer student. Visit the Michigan Ross BBA website for detailed admission requirements for your chosen pathway and submit your application through the University of Michigan's application portal.
BBA graduates from the University of Michigan's Ross School of Business are sought after globally by top companies. In 2025, 280+ companies hired BBA graduates, with 98% receiving an offer by September 30 and a median base salary of $100,000.
Yes, the BBA program emphasizes a "learn by doing" philosophy through initiatives like Ross Experiences in Action-Based Learning (REAL). This allows students to start, advise, invest in, and lead real-world businesses during their studies.