
This Master's degree programme provides advanced training in the theory and techniques of communication, focusing on the strategic use of information in both public and corporate contexts. You will gain skills to design communication products and promotional campaigns for various organizations, including institutions, administrations, non-profits, and advertising agencies. The program emphasizes digital communication and analyzing audience behavior and public opinion in evolving societal contexts. It covers methodologies for corporate communication, marketing, social and cultural changes, and data analysis, preparing you for diverse roles in the communication field.
Graduates are prepared for leadership and advisory roles in designing, managing, and assessing communication plans, marketing strategies, and external relations. Opportunities exist in both corporate and social/political communication sectors.
Admission is subject to a limited enrolment process with an admission test. An excellent knowledge of the English language, properly certified, is required for study abroad programmes.
Specific fee amounts are not provided in the source materials. Fees are subject to annual revision and may vary based on student residency status and economic situation (ISEE for EU citizens).
SCIENZE POLITICHE ECONOMICHE E SOCIALI
You need a Bachelor's degree in specific fields such as Communication, Business Administration, Cultural Heritage, Humanities, Economics, or Political Sciences, or equivalent. You must also have earned at least 50 credits (ECTS) in relevant scientific-disciplinary sectors, including linguistics, history, sociology, computer science, economics, and statistics.
The programme lasts for 2 years and awards 120 ECTS credits. Specific tuition fee amounts are not provided, as they are subject to annual revision and depend on residency status and economic situation (ISEE for EU citizens). Non-EU citizens residing abroad pay a flat rate.
The programme is taught in both Italian and English.
Admission is competitive with a limited enrolment process that may include an admission test. You must check the programme website for specific details on eligibility, application procedures, deadlines, and the admission test for the upcoming academic year.
Graduates are prepared for roles such as Corporate communication and marketing expert, or Social and political communication expert. Potential opportunities include managing communication departments, public affairs consultancy, and coordinating digital communication activities.