Master's in Marketing in United States

B.S. M.B.A Degree 5 Year Marketing

Master of Science in Integrated Marketing

The Master of Science in Integrated Marketing program at NYU School of Professional Studies is designed to equip students with the theoretical knowledge, analytical skills, and effective methodologies needed to become leaders in marketing. The program focuses on enabling graduates to implement compelling marketing campaigns, increase market share, and improve an organization's profitability. Students gain a strong foundation through core courses that address the evolving demands of the marketing profession and can choose to specialize in areas such as digital marketing, brand management, or marketing analytics.

Master of Science in Marketing

The Master of Science in Marketing program is designed to equip students with a comprehensive understanding of modern marketing principles and practices. It focuses on developing data-driven analytical skills, digital strategy expertise, market research capabilities, and new product development insights, preparing graduates to be holistic and valued professionals in the marketing field. The curriculum emphasizes practical application, allowing students to gain experience through a capstone research project or an internship. The program is ideal for those seeking to advance their careers in diverse industries where understanding consumer behavior, market trends, and effective communication is crucial for success.

Master of Science in Marketing (MSMKT)

The Master of Science in Marketing (MSMKT) program at the University of Southern California's Marshall School of Business equips students with essential tools, concepts, and frameworks for developing effective marketing strategies. It fosters critical thinking and innovation skills crucial for success in both local and global business environments. The program offers two specialized tracks: Consumer Behavior, focusing on understanding the psychological and social drivers of consumer choices, and Marketing Analytics (STEM), which emphasizes data-driven decision-making, predictive modeling, and performance measurement.

MBA in Marketing

The MBA in Marketing program at Lasell University is designed to enhance your career prospects and equip you with the skills needed for advanced roles in the marketing field. This program focuses on both domestic and global business environments, providing essential management and marketing insights. You will gain proficiency in managing and executing marketing strategies, covering topics such as business analysis, market research, consumer behavior, advertising, and operations. The curriculum is structured to help you adapt to evolving marketing techniques and contribute significantly to your organization's success.

MBA in Strategic Marketing

MS in Marketing and Retail Science

The Master of Science (MS) in Marketing and Retail Science is a specialized graduate program designed to equip students with advanced knowledge and analytical skills for careers in marketing and retail. The program focuses on the scientific and data-driven aspects of marketing, consumer behavior, and retail operations, preparing graduates to tackle complex challenges in these dynamic fields. Students will gain a deep understanding of theoretical frameworks and practical applications through rigorous coursework and research opportunities. This program is ideal for individuals seeking to deepen their expertise in marketing analytics, consumer insights, and retail strategy, leading to impactful roles in various industries.

Online Master’s in Social Media Marketing, MS

Lindenwood University offers a fully online Master of Science (MS) in Social Media Marketing designed for working professionals. This asynchronous program equips students with the strategic, creative, and analytical skills necessary to excel in the dynamic field of digital marketing. You will gain practical experience in developing and analyzing campaigns, understanding how emerging technologies like AI are transforming audience engagement and brand storytelling. The curriculum emphasizes ethical, data-driven decision-making to prepare graduates for leadership roles in social media, marketing, and brand strategy. The program focuses on real-world application, ensuring graduates are ready to define target audiences, create data-informed campaigns, and lead teams in industries where a strong digital presence is crucial.

Sports Marketing and Media (MEDIA D251)